As U.S. Rubber Recycling Inc. is in the business of giving raw materials a second life, it’s not surprising that many of its employees have also been given a second chance at life.
The company recycles tires into sports flooring, acoustical underlayment and vegetation control matting. As California’s largest user of recycled crumb rubber, the company diverted 9.3 million pounds of discarded tires away from local landfills in 2020.
“Embedding the sustainable practice of waste diversion into our business model is only half the story,” explains CEO Jeff Baldassari. “It’s our workforce that has been given a second chance after their incarceration that we are most proud of.”